One of Australia’s cheapest utes has been hit with a massive price rise as demand among tradies outstrips supply of new workhorse vehicles.
The Toyota HiLux Workmate – one of Australia’s cheapest utes – has been hit with a massive price rise.
The cheapest model in the Toyota HiLux range has shot up to $28,990 drive-away, a long way from its previous low of $22,990 drive-away and the most expensive price since this generation went on sale in 2015.
The Toyota HiLux petrol manual 4×2 model with a dropside tray is commonly referred to as the “traffic controller” model given its popularity among road workers, construction companies, tradies, and delivery drivers.
After ranging in price from $22,990 drive-away and $23,990 drive-away between 2017 and 2018 – before climbing to $24,990 throughout most of 2018 – the base-model Toyota HiLux has risen by $4000 in the last three years.
After switching between $26,990 drive-away and $27,990 drive-away throughout most of 2020 and 2021, the price of the Toyota HiLux Workmate base model increased to $28,990 drive-away at the start of October 2021 (see below).
This is the dearest this model has been since it was introduced in current-generation form six years ago.
Although the core vehicle has not changed much in that time, it now has extra technology such as a digital speed display, Apple CarPlay and Android Auto, autonomous emergency braking, radar cruise control and GPS vehicle tracking.
Despite the price hike, the base-model Toyota HiLux remains Australia’s top-selling 4×2 ute, and is crucial to the Toyota HiLux’s lead over the Ford Ranger in the outright sales race – when 4×2 and 4×4 models are combined.
Joshua Dowling has been a motoring journalist for more than 20 years, spending most of that time working for The Sydney Morning Herald (as motoring editor and one of the early members of the Drive team) and News Corp Australia. He joined CarAdvice / Drive in late 2018, and has been a World Car of the Year judge for 10 years.